Riney Packard, PLLC
Two Lincoln Center
5420 LBJ Freeway, Suite 220
Dallas, Texas 75240


Fax: 214-461-1210

Bruce K. Packard
NOVEMBER 13, 1960 – SEPTEMBER 4, 2022

Bruce Packard is, first and foremost, a winning trial attorney for business disputes. His practice concentrates on accounting, joint ventures, intellectual property and contracts, equally divided between jury and arbitration forums. He handles his own appeals, as well as appeals on cases that he did not handle at the trial court level. He has handled disputes in many different states and internationally. His knowledge base is exceptionally broad because he has been a partner in an insurance defense firm, a plaintiff’s firm, and corporate counsel for a large investment and auction company. Bruce Packard is recognized for his use and implementation of strategic planning and settlement tactics for better results in negotiation, drafting and alternative dispute resolution. Because of his expertise, he often is engaged for the purpose of risk reduction and avoidance, long before a dispute actually occurs. For example, at least twenty percent of his practice involves complex contract negotiation and drafting.

Selected Client Representations

  • Successful trial and appeal of multi-million dollar trade secrets dispute;

  • Successful trial and appeal of accounting and auditor negligence dispute resulting in multi-million dollar judgment;

  • Successful reversal of arbitration award for failure of arbitrators to follow the agreement to arbitrate;

  • Favorable multimillion dollar arbitration award in theft of intellectual property dispute;

  • Favorable award on counterclaim for breach of complex joint venture contract with take-nothing for plaintiff;

  • Negotiation of numerous complex, long-term service agreements for banking and investment industry;

  • Prosecution of qui tam and False Claims Act cases in health-care industry in excess of $1 billion;

  • Favorable award and take-nothing judgment in real estate fraud dispute concerning hotel purchases;

  • Successful defense of sexual harassment lawsuit against client’s Chief Executive Officer;

  • Successful defense of multi-million dollar mortgage repurchase litigation;

  • Dram shop litigation, both for the server and the injured plaintiff; and

  • Represented numerous corporate officers and attorneys in ethics probes by state and federal regulatory authorities.

Admitted to Practice

  • State Bar of Texas; all Texas federal courts; U.S. Courts of Appeal for the Fifth and Federal Circuits; U.S. Supreme Court.



  • State Bar of Texas

  • Dallas Bar Foundation

  • Dallas Bar Association

  • Muscogee (Creek) Nation Bar Association


  • J.D. University of Michigan, 1984

  • B.S. cum laude, Butler University, 1981

Professional and

Business Activities

  • Counsel and Director, Art For The Bridge

  • Arbitration Forum Arbitrator Training, 2007

  • National Institute Of Trial Advocates, Litigation Settlement Tactics 2006

  • National Institute Of Trial Advocates, Trial Advocacy 1991

Presentations and Publications

  • Picking A Building Contractor, Scripps Howard Newspapers (137 different newspapers)

  • Retaining Employment Records, Sam’s Wholesale Club Small Business Magazine

  • Infidelity In The Executive Suite, Washington Post

  • Email Ownership And Privacy Rights, KTVT Channel 11 Dallas

  • Discrimination Against The Obese, KXAS Channel 5, Dallas

  • Replacing Justice Sandra Day O’Connor, Texas Lawyer

  • Current Developments In Securities Litigation, Texas CEO Magazine

  • Current Developments In Patents And Intellectual Property, Texas CEO Magazine

  • Dealing With Difficult Clients, Level IV Group